
Have you heard of the term "workation"? To be honest, I haven't known it for long either. But as you know, you never stop learning. This term, which again comes from the American language, is made up of the two words "work" and "holiday" and is extremely popular, especially with the younger generation. Simply combining holidays with work. Nowadays, working from home is commonplace and many employers are happy for employees to relocate - depending on the type of job, of course.
Sustainable holidays and workation as drivers of the market
More and more people are looking for flexible ways to combine work and leisure. Having your own holiday property in an attractive location makes it possible to escape from everyday life and remain productive at the same time. Regions with good infrastructure, a stable internet connection and a high quality of life are particularly popular.
The younger generation in particular uses holiday flats and second homes to travel the world flexibly. Thanks to digital working models and the desire for personalised travel experiences, more and more young people are opting for temporary stays in different locations. They attach particular importance to modern, well-connected accommodation that is suitable for both working and relaxing.
Market opportunities and future prospects Investments in tourist regions or rural areas offer long-term potential for attractive returns. Sustainable concepts with environmentally friendly construction methods and smart living solutions are particularly forward-looking. Those who invest strategically and focus on quality can benefit from rising demand and growing value appreciation.
Double advantages
Owner-occupation and letting - a second property not only offers a personal recreational opportunity, but can also serve as an attractive source of income. Short-term letting to holiday guests is a popular strategy for using the property economically and covering running costs. It is worthwhile focusing on high-quality furnishings in order to attract discerning guests and optimise occupancy.
Market opportunity
Investing in holiday regions or rural areas can promise high returns in the long term, especially if you opt for high-quality fixtures and fittings that meet modern requirements.
Whether as a retreat for personal time-outs or as a clever capital investment - second homes are an exciting trend with promising prospects for property owners and investors.